Seafood City contracted me to revise the logo for a restaurant called “Grill City”. I was asked to keep the same colors and dimensions, but to make it more modern and up-to-date. When it comes to designing identity for a company, I like to make sure that the elements be as timeless as possible. Designs that last the test of time are the best kind.
The original Grill City logo and signage looked like this:
After my revision to the branding, here is the after:
I do believe that the revised logo makes the restaurant more appealing. When I ate at Grill City for the first time a few months ago, it was satisfying to see my work attached to such delicious Filipino food.